Satisfaction does not guarantee repeat work
The Law Firm Marketing Club research reports that 89% of clients would use the same firm again, but only 56% of repeat users used the same firm for all legal matters.
BY CLIENT INTELLIGENCE DESK · MAY 26, 2026 · 1 MIN READ
The Law Firm Marketing Club research reports that 89% of clients would use the same firm again, but only 56% of repeat users used the same firm for all legal matters. That gap is a BD opportunity: firms need post-matter relationship intelligence, cross-service visibility and structured next-matter conversations.